Video Consulting and strategy
The differentiator between videos that get results and videos that don't.
Across America, shoved into thousands of closets and tripped over in thousands of garages sit all kinds of as-seen-on-TV work out contraptions.
The total gym, the door mounted pull up bar, the ShakeWeight, all lie dormant under a gentle coating of dust. I'm sure you've never bought anything of the sort, and if you have I'm sure that within days you looked just like the demo actor or actress in the infomercial.
We've all been there. (I've got the door mounted pull up bar.). So why don't these contraptions work? Why do the thousands purchasers of these fitness gadgets never see the promised results?
Because devices like these are tools, and without a blueprint to follow, they're little more than paperweights. It takes a system. A plan. A routine. A long term, guided, repeatable strategy for how you're going to use those workout devices, in what order, for how long, with what weight, on what days of the week.
To put it simply, the work out device is not enough. You need the guidance and strategy of a personal trainer, someone who knows how to use those tools to shape a body.
Most people treat video just like a total gym. They think that a video will magically attract new leads and grow their business. But just like the total gyms, one-off videos get you little more than a few likes on social media.
In order to drive tangible results, videos need strategies and systems surrounding them and a guide for how and where to implement them. Most videographers know how to make a great looking video, with lighting and camera tricks and fancy editing. But when it comes to how to make that video profitable for their clients, their expertise diminishes significantly.
With Filming Dom, the video is only half of the equation. Before I even think about the video itself, I take my clients through a guided tour of the proven implementation strategies that I use to attract, engage and retain clients. I show them "the video marketing workout plan."
I'm not here to make you a commercial, I'm here to grow your business. Video is just the tool I use to do that.
If you have a business or brand you want to grow, if you've paid for videos in the past that garnered the anticipated results, I'd love help you unlock the power of video for your business or brand. Book a free discovery call today and we'll review how you're currently using video in your business and discuss the opportunities to improve or expand that use.
Curious about what you can do right now to enhance your existing video content? Check out my Three Keys to Powerful Interviews Guidebook, where I share a few of the techniques I use in interviews to bring out the character and enthusiasm in even the stiffest interviewee's.
I look forward to taking your video to the next level!